Internet advertising and search engine marketing, how to succeed on the internet using PR and internet advertising and marketing
To answer the question from the previous page you have to go back to July 2007 when james first conceived the idea for a search engine with pixel advertising and how he planned for success on the internet. Boogami was under planning and development for 12 months before it was launched as an internet advertising and search engine marketing phenomenon.
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In fact James was only 15 when he first conceived the idea for his search engine and it took twelve months for him to become an internet success. A relatively short space of time in terms of internet stardom and something millions of internet entrepreneurs can only dream of. However, within days of the official launch, Boogami and its young creator had been launched into internet fame and there will be no looking back and what every budding internet entrepreneur would like to know is "what made James Wildish and his search engine a success where so many others fail?"
From concept to launch, James hardly put a step wrong. He didn't try and come up with a unique idea of his own, he too two proven internet systems; a search engine and pixel advertising, blended them together and improved on the original concepts.
His pixel adverts appear every time someone does a search and this made the pixel advertising extremely cost efficient. Advertisers recognised they stood a chance of being found every time someone did a search. Other pixel advertising sites served no purpose other than to sell the advertising and gave no reason for anyone to actually visit the site. James had built a search engine that people would be able to use and return to time and time again.
Whilst he was building his search engine he was also making lists of other potential income possibilities that could be incorporated into the search engine.
James is obviously no fool; he is not like so many other aspiring internet entrepreneurs who believe that a good idea and a website is a guarantee of success. He did an enormous amount of research about how other internet companies have become successful and realised he needed major backing. He also knew that he could not launch a major internet company from his bedroom with only a laptop. This is also something many naïve entrepreneurs seem to believe; that somehow the likes of Yahoo, Google and Ebay sprung up overnight off a kitchen table. They did not, they gained major backing and had all the infrastructures in place before launching.
James knew he needed backing, experienced business partners and the infrastructure to cope with the marketing, advertising, PR, administration, technical support and everything else that would be needed for the oncoming onslaught. This is something most start up businesses don't plan for; they dream of success but don't plan on how to cope with the success should it come and usually it doesn't because they don't have the business brains to make it happen.
So, having put the search engine together and having waited for the traffic to come rushing in, James held his breath. Luckily he is a talented 400 metre athlete because he had to hold his breath for long time. Finally, realising that things weren't going to happen on their own; James and his father made an appointment to see a business advisor at their bank. This is where the luck element came into the frame.